Esse Rodato's "Guerrilla Skatepark: Ramp Reveal And Exhibition" At Quiksilver's siteLA July 25 - August 15 - Skate Demo, Live Music and Film Screening at July 25th Unveiling Party - Silver Lake, CA - siteLA is pleased to present "Guerrilla Skatepark: Ramp
Esse Rodato's "Guerrilla Skatepark: Ramp Reveal And Exhibition" At Quiksilver's siteLA July 25 - August 15
Skate Demo, Live Music and Film Screening at July 25th Unveiling Party
Silver Lake, CA - siteLA is pleased to present "Guerrilla Skatepark: Ramp Reveal & Exhibition," an unveiling of Jesse Rodato's project at siteLA. Jesse is an architect whose work operates along borders: borders between private and public space, between outdoor and indoor architecture, and between art and activism. As a Visionary in Residence at Quiksilver's siteLA, Jesse is designing elements of a mobile skatepark to deploy in Los Angeles' underserved inner city. By creating a temporary recreational space, the Guerrilla Skatepark offers an alternative to crime and gang involvement-statistically proven to reduce with the increase of safe exterior places for kids. L.A. has less public space per capita than any other US city, and Jesse's project will raise awareness while acting as a tangible stimulus for change.
Before taking it to the streets, the first ramp will be built and displayed at Quiksilver's siteLA as the centerpiece of an exhibit that combines Jesse's design process with street art, skate culture and performance. The half-pipe employs architectural lines and urban aesthetics with royal blue Lucite sides and an ebony-stained skate surface. This mobile skate ramp will arrive via a box truck and through a single door into siteLA. Also available at the exhibit will be a free, step-by-step instructional blueprint/newsprint created by Jesse to incite and enable other guerrilla builders.
Jesse has invited four DIY artists from her community to exhibit work that raises similar questions about public space. Graffiti artists tiki jay one, Elbino and BEMOR will battle their print skills on the walls of the gallery, subverting the expectations of exhibition space as they would usually convert privately owned "public" space. LAbased designer Dust will exhibit handmade feather jewelry that is both feminine and tough.
On July 25th, Jesse will host an opening reception for her exhibition. Quiksilver team riders and skateboarding legends will be testing out Jesse's first mobile skate ramp live during the event. siteLA's resident filmmaker Mariah Garnett will screen a skate video co-produced by Jesse Rodato featuring Quiksilver team riders Alex Olsen and Danny Garcia alongside the high school students who have helped with Jesse's project. Quiksilver skater Danny Garcia and his band Mothers Sons will be performing live on the "Gibson Stage" at siteLA. Complimentary beverages will be provided by Peroni, Barefoot Wines and Function.
Exhibition: "Guerrilla Skatepark: Ramp Reveal & Exhibition" Location: 2522 Sunset Blvd., Los Angeles Dates of Exhibition: July 25 - August 15, 2008 Gallery Hours: Wednesday - Saturday, 1-6pm Opening Reception: Friday, July 25, 8-11 pm
Info: Visit sitela.org To Learn About Jesse, Guerrilla Skatepark and siteLA
About Quiksilver's siteLA
To celebrate the introduction of its new collection for women, Quiksilver has selected six independent and creative women to be "Visionaries in Residence" at siteLA, a communal work and exhibition space in the Silver Lake neighborhood of Los Angeles. Over the course of a year, Quiksilver is offering these women valuable resources and support that will help them pursue their passions and expose their personal projects. siteLA functions as a venue for creative programming and special events stemming from the residents' personal projects. Through exhibitions, performances and educational forums, the Visionaries in Residence will showcase their ongoing activity as artists, activists, entrepreneurs and designers.
Quiksilver's siteLA, located at 2522 Sunset Blvd., Silver Lake, CA 90026, is open regularly from Wednesday through Saturday, 1:00pm to 6:00pm. All events are free and welcome for all.
SiteLA is made possible by its network of creative and generous partners including: SCI-Arc,Modernica, Gibson, SIM2, JBL, Flip Video, Spin Magazine, ReadyMade Magazine and GOOD Magazine.
About Quiksilver's Women's Collection
Distant oceans and far-off places waiting to be discovered. The journey is what defines us. After four decades of taking boardriders to new destinations, Quiksilver is recognizing the women who've been with us all along. We designed Quiksilver for the journey that happens every day; up the coast, downtown, from the gig to the gallery opening. These are clothes as creative wanderlust for women who find their destinations by trying on all the options. The collection includes a full range of knits, wovens, dresses, denim, essentials and organic cotton tees. Key items for the Fall 2008 season are organic cotton tees, menswear plaids and fine cotton twills. The collection is available now at Quiksilver retail stores, better department stores, boutiques and online at Quiksilver.com.
